Planning - Blank slate (SaaS Web app)Planning - Blank slate (SaaS Web app)

💡 It turns out that people anchor their thoughts on how something begins, on how they are greeted when they get to the restaurant, on what prices they see originally, on the very first thing a candidate says.

Anchoring is important and the end is even more important, how it wraps up our last interaction. The fact that maitre d’ walked out with us to our car and thanked us for coming.

First-time experience matters. Make it special.
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