Broad Green Pictures’ film 99 Homes inspired two complex web experiences to let fans explore the dual themes of power and morality. The 99 Properties of Power were created as the ultimate list of what it takes to rise to the top. This site featured 99 custom sharable pages created with curated photos, production stills and one-of-a-kind low-poly illustrations. In contrast our Power Play quiz site asked users to answer a series of morality-testing questions before time ran out. In both cases, our slick approach to promoting heavy themes yielded a great response from both fans and the filmmakers alike.
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